Ford’s F-Series Trucks Lead the Way in Innovations and Sustainability

“Today, I am thrilled to share a milestone that fills all of us at Ford with immense pride. In 2023, more than 700,000 customers chose a new Ford F-Series truck, making it the best-selling truck in the United States for the 47th consecutive year. It’s a streak that spans four generations (and started when I was only four) and has lasted longer than the entire lifespan of many other popular consumer products, including compact discs and mp3 players, and the entire brick-and-mortar video rental industry. But this accolade is not a walk down memory lane; F-Series continues to grow and in 2023, remained the best-selling vehicle in the nation for the 42nd year in a row.” 

– Ford Motor Company, Director of U.S Sales, Robert Kaffl 

Ford’s F-Series is a testament to the automaker’s commitment to excellence, innovation, and an innate understanding of customer needs. Synonymous with being Built Ford Tough®, these trucks embody strength, reliability, and versatility cultivated over nearly half a century.

Representing the epitome of Ford’s prowess, the F-Series introduces new digital experiences with features like Pro Power Onboard2, facilitating the powering of work sites or homes during power outages. It simplifies trailer hitching, boasts hands-free highway driving with BlueCruise3, and sets the stage for a transformative era.

A crucial element of success in 2023 and beyond is the diverse range of powertrain offerings. Recognizing customers’ unique needs on job sites, farms, or weekend adventures, the Ford F-150® PowerBoost Hybrid claims the title of America’s best-selling full-size hybrid pickup1 (second overall among all pickups, behind the Ford Maverick®).

The electrification journey continues with the F-150 Lightning® leading as the US’s best-selling full-size electric pickup truck, completing the US truck leadership triple crown. Pushing the boundaries of electric vehicles, the F-150 Lightning exemplifies a commitment to a sustainable future without neglecting power and performance.

Production for the new 2024 gas and hybrid F-150 models will begin at any moment. Ford’s unwavering focus on growth across gas, hybrid, and electric models in 2024 reaffirms the promise to provide a truck tailored to every customer’s lifestyle.

The enduring legacy of the F-Series is a result not only of relentless improvement but also a testament to the trust between Ford and its customers. Grateful for the opportunity to serve, the American automaker remains committed to captivating hearts, one F-150 at a time.

Test Drive Your 2023 Ford F-150 Lightning at Kenny Ross Ford South 

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Photo Source/Copyright: Media Ford