Mustang: The Unbeatable Best-Selling Sports Car in America and Globally for over 10 Years

The Ford Mustang is an undeniable icon of American muscle cars and has maintained its position as the world’s best-selling sports car for over a decade. Its widespread popularity is not limited to the global market, as it has also firmly secured its position as America’s best-selling sports car based on 2023 U.S. registrations. Boasting its sleek design, impressive performance, and rich legacy, the Mustang continues to captivate car enthusiasts and casual drivers alike as it enters its seventh decade of production.

Best-Selling Sports Car

Ford has achieved a significant milestone by selling almost one million Mustangs in the past decade, with over 59,000 customers owning the iconic Mustang in 2023 alone. The success of the seventh-generation Mustang in North America was a major contributor to the sales figures in 2023, and Mustang enthusiasts in China, Europe, Australia, and South America can also expect to experience the latest Mustang in 2024.

Jeff Marentic, General Manager of North America Global Truck, Family, and Enthusiast Vehicles, expressed his excitement about the continued passion and excitement for the Mustang as it gets ready to celebrate its 60th anniversary. “We’ve sold more Mustangs in our history than the population of major cities like Chicago, London, or Seoul,” he said. “We are thrilled that the same passion and excitement continues with our seventh-generation Mustang, which is now headed to customers in 85 markets around the world.”

To commemorate the Mustang’s 60th anniversary, Ford debuted a special Vermillion Red and Ebony Black logo at the New York Auto Show. This logo draws inspiration from the badging and wheel center caps on the Mustang that debuted at the 1964 World’s Fair. Seventh-generation Mustang owners can also look forward to an exclusive new feature coming to their cars around April 17. To receive this special feature, owners must turn on ‘Automatic Software Updates’ in the ‘Settings’ menu through their vehicle’s SYNC 4 touchscreen.

The all-new seventh-generation Mustang is the latest chapter for the iconic sports car. It boasts stunning looks, a powerful engine, and an unmistakable appeal. Whether consumers prefer a convertible or a coupe, a V8 or a turbocharged 4-cylinder engine, or a manual or automatic transmission, the Mustang has options at multiple price points and performance levels. The new Mustang can also be seen racing circuits and series all over the world with Dark Horse R, Mustang GT3, and Mustang GT4.

The Mustang’s popularity is reflected in its sales figures, having been the best-selling sports car in America for the past six years, according to S&P Global Mobility’s total US new vehicle registrations across all sports car segments. The latest generation of Mustang has received positive reviews from both customers and critics alike. S&P Global Mobility’s global vehicle registrations capture 95 percent of global new vehicle volumes in more than 80 countries, and the Mustang is a popular choice in many of these markets. The Mustang’s success over the past decade is a testament to its timeless design and its ability to evolve with the times.

Kenny Ross Ford South

As we celebrate the 60th-anniversary celebrations of the Mustang, we can’t help but feel thrilled about the future of this iconic sports car. Regardless of whether you’re a seasoned Mustang enthusiast or a recent fan, there’s no denying the appeal and excitement that owning a Mustang brings. If you’re interested in owning a Ford Mustang, visit Kenny Ross Ford South to get one for yourself.